search
Home > Los Angeles jobs > Los Angeles sales & marketing

Posted: Tuesday, February 6, 2018 2:11 PM

Job Description
Website Marketing Program Manager

THE COMPANY

In a world of shifting consumer expectations, disruptive business models, and relentless technology change, Magento Commerce is dedicated to creating irresistible shopping experiences. We envision a world of commerce without limits. A world where technology is open to everyone, available everywhere, and powered by human ingenuity. Trusted by more than 260,000 businesses worldwide, Magento Commerce is the leading provider of cloud commerce innovation to merchants and brands across B2C and B2B industries. In addition to its flagship open source digital commerce platform, Magento Commerce boasts a strong portfolio of cloud:based omni:channel solutions empowering merchants to successfully integrate digital and physical shopping experiences. Our flexible, scalable Commerce solution is designed to help our clients grow and succeed online. Magento Commerce is supported by a vast global network of solution and technology partners, a highly active global developer community and the largest commerce marketplace for extensions available for download on the Magento Marketplace. From the first click through checkout and beyond, Magento Commerce unlocks the power of digital commerce to achieve extraordinary growth and differentiation. Learn more about us at magento.

Job Description

The Website Marketing Manager will be an integral part of the Digital Marketing team across the Magento digital ecosystem. You will be leading project management and execution for website marketing tactics to meet the business strategies of Magentos product portfolio, business solutions, ands website UX goals. In this role, you will deal directly with a wide range of corporate stakeholders (Marketing, Sales, HR, PR, Legal, Executive team). You will provide tactical planning, execution, and maintenance activities for the core website and CMS (content management system). To be successful in the role you will:

* Act as integration engine between Marketing, vendors and agency partners, Web Operations, and other stakeholders to execute website tactics and content updates
* Balance stakeholder priorities with online channel objectives both in the ticketing systems and in daily communications.
* Demonstrate consistent adherence to standards/budget across all tasks and stakeholders.
* Manage website program operations, timelines, and risks by applying digital content management best practices
* Develop business rules, standards, and processes to execute website tactics and ensure efficiency and scalability, both as business process with stakeholders and CMS process with core team.
* Liaise with website IT team to ensure alignment on hosting, domains, security and other ad hoc processes.
* Coordinate and manage operational process and requirements (e.g., platform and CMS templates).
* Provide CMS requirements and identify best practices; manage best practice implementation

Job Requirements
Ability to matrix manage a large number of Web projects integrated with other channels involving many stakeholders.
Essential open source CMS management skills (ie: Drupal)
Ability to manage essentials front:end developer tasks (HTML, js)
Proficiency with common web analytics and marketing technology applications
Strong understanding of website UX principles and approaches
Passion and curiosity about continuous improvement, website best practices, growth hacking
Motivated to explore new ways to improve our digital channels productivity, stakeholder engagement efficiency, and user experience ROI
Ability to identify successful programs and tactics at Magento and operationalize their success
5:7 years experience with website marketing and/or development.
Project management tool proficiency (JIRA)

Desired Qualifications

Writing for Web (brief copy, headlines, CTAs)
Testing and optimization tools (Optimizely or similar)

Source: https://www.tiptopjob.com/jobs/78013855_job.asp?source=backpage


• Location: Los Angeles

• Post ID: 160788032 losangeles
losangeles.backpage.com is an interactive computer service that enables access by multiple users and should not be treated as the publisher or speaker of any information provided by another information content provider. © 2018 backpage.com